An analysis of the strategic environment of any business or problem. Environmental factors include those that are: Internal to the firm which usually can be classified as either strengths (S) or weaknesses (W), and External to the firm which can be classified as either opportunities (O) or threats (T). A SWOT analysis identifies your strengths, weaknesses, opportunities and threats to assist you in making strategic plans and decisions.
An analysis of the strategic environment of any business or problem. Environmental factors include those that are: Internal to the firm which usually can be classified as either strengths (S) or weaknesses (W), and External to the firm which can be classified as either opportunities (O) or threats (T). A SWOT analysis identifies your strengths, weaknesses, opportunities and threats to assist you in making strategic plans and decisions.