I don't know about you, but at the beginning of each New Year, I feel pressure to come up with something I resolve to do differently. Truth be told, I don't come up with New Years Resolutions every year, but when I do put thought into them, I do my best to see them through--mainly because I select things that are achievable and "task-oriented," like (don’t laugh) "wash my face every night before bed." Needless to say, my personal and professional resolutions have always been somewhat different. This year my resolution is slightly more esoteric. In fact, it's more of a "theme" than a "thing." I got the idea from a friend and I think it's a perfect way to merge personal and professional resolutions. The idea is to pick a word you want to live by...and every day find ways to implement it. My word this year is "do." I know, it's kind of lame considering Nike's successful "Just Do It" campaign. But I couldn't think of a better verb to capture my goal, which is to act on things, not to catalogue them for later. To remember it, I've been using the mantra "see it, do it." This comes in handy with four kids in the house. There is a lot to "do" when I "see it." But I also find it great in my professional life. It is so easy to put things on the back burner until later. But with a "see it, do it" mentality, I'm trying harder to do things as I get them. Obviously this doesn't work all the time--some things have a higher priority than others--but by focusing on "do-ing," I find that I'm more engaged. I'm reading relevant articles when I get them, adding things to my list of priorities, reading through the priorities and doing them when promised. Perhaps the better work phrase is "see it, schedule it, do it." That way it gets the appropriate weighting before "doing." If you aren't a regular resolution-maker like me, maybe this can help motivate you to pick a word, theme or phrase to live by for the year. Me? I'm seeing it and following through on it! What's your phrase?
Sarah Holliman, Vice President of Marketing, SIG