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Key Performance Indicator Scorecard for Multicultural Marketing Agencies (in Excel)

A summary of responses received for this Peer2Peer inquiry is available below.

Original Inquiry

Initiative Background:

...

A summary of responses received for this Peer2Peer inquiry is available below.

Original Inquiry

Initiative Background:

Need general requirements...

This standard operating procedure for an External Market Analysis outlines the steps for interviewing suppliers.

This standard operating procedure for an External Market Analysis outlines the steps for understanding the leveraging position, focusing on six factors; Political, Economic, Social, Technological...

This document supports the standard operating procedure for an External Market Analysis, specifically an Industry Market Analysis, and includes the information that should be gathered in an...

This resource is a strategic analysis tool that segments categories into different quadrants driven by the two most powerful dynamics within a supply market; market difficulty and spend. The tool...

Use this to quickly reference the guiding framework for conducting an external market analysis.

This presentation outlines the purpose and objectives, including a simple framework, for conducting a market analysis.

A summary of responses received for this Peer2Peer inquiry is available below.

Original Inquiry

The following is a request from a fellow SIG Member Peer regarding sourcing...

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