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ANA fielded a survey in December 2012/January 2013 to better understand the metrics used to measure the success/ contribution of the marketing procurement organization.

The survey focused...

Original Source:  PwC

"Data: your new superpower

Imagine having advanced business analytics that give you the ability to see and predict everything, everywhere. Every interaction...

This chart demonstrates the largest challenges facing global sourcing implementation.

Additional Resources

This chart is an excerpt from...