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ANA fielded a survey in December 2012/January 2013 to better understand the metrics used to measure the success/ contribution of the marketing procurement organization.

The survey focused...

"Advances in robotics, cognition, artificial intelligence, and machine learning are ushering in a new era of automation. Machines can now match or outperform humans across a range of activities in...

"Companies know where they want to go. They want to be more agile, quicker to react, and more effective. They want to deliver great customer experiences, take advantage of new technologies to cut...

"Automation has great potential to create value—but only for businesses that carefully design and execute it. Encouraged by the much-vaunted potential of automation, organizations around the world...