A Source of Inspiration: The Midwestern Regional SIGnature Event

It was the very best one-day event I have attended in my life! The Midwestern Regional SIGnature Event, held on March 6 at the Minneapolis Central Library, was attended by 66 extraordinary third-party risk management and sourcing professionals. Not only was the agenda amazing, but every speaker delivered insightful content and engaged the audience. At the Executive Roundtable, we had thoughtful conversations about many issues. Tom Lutz from U.S. Bank led a “day in the life” discussion that lasted almost 45 minutes because so many people wanted to discuss what he was doing, and it prompted other conversations as well. 
In our opening session, Linda Tuck Chapman, a Sourcing Supernova Hall of Fame inductee, knocked it out of the park by delivering an interactive workshop on third-party risk management. People said that their two hours of training FLEW BY. When the group joined back together, we had an incredible presentation by Rohan Ranadive from BB&T about building an AI-powered digital workforce which prompted so many questions, I had to stop them to stay on agenda! Then we had an absolutely inspiring one-hour talk by Nancy Brooks, the CPO of Best Buy. Nancy shared that she had declined previous invitations to speak, because she doesn’t care for speaking engagements, but she agreed to speak at SIG’s event because she had a story that needed to be shared about her team. We are thrilled that she joined us. She engaged everyone with Best Buy’s story the entire time and Nancy’s team was so proud to be there.   
We celebrated the story of impact sourcing and our upcoming Uganda Summit. The Target delegates in attendance loved hearing about the difference that their company is making in Nicaragua. We spoke about how the average annual wage is $2,281 in the country, and the people Target employs make about $700 per week, which effectively lifts an entire group of people out of extreme poverty. Target has customer service operations for their REDcard in Nicaragua and the employees are so proud to be part of Target. They all wear the same red shirt and khakis like they do in the stores in the U.S. and they have bullseyes all over the walls; even the Target dog is there! We all felt so good about the impact we can have through impact sourcing and outsourcing to other geographies. One woman told me that it made her feel so good to help lift people out of poverty in so many countries, she said she is going to "walk a little taller now."  
Then Shirley Hung from Everest Group spoke, she gave a fantastic deep dive into industry research around RPA and AI that was informative and educational. The day wrapped up with a 30-minute talk by Dr. Clare Horn from Virtual Ops, who opened our eyes to the realities of transformational automation technology. Then it was onto the networking and happy hour – almost everyone stayed until the very end. People truly raved about the day to me, all day long. The entire room was full of energized people engaged in inspiring conversations.  
I can’t wait to attend the remaining regional events this year! SIG is facilitating the Western Regional SIGnature Event in Seattle on May 16, the Eastern Regional SIGnature Event in New York City on September 12, and the Northeastern Regional SIGnature Event in Toronto, Canada on November 14. Come join me and bring your entire team. It’s a great day to bond, share, network and learn.  


Dawn Tiura, President and CEO, SIG

Dawn Tiura is the CEO and President of SIG, SIG University and Outsource and has over 26 years' leadership experience, with the past 22 years focused on the sourcing and outsourcing industry. In 2007, Dawn joined SIG as CEO, but has been active in SIG as a speaker and trusted advisor since 1999, bringing the latest developments in sourcing and outsourcing to SIG members. Prior to joining SIG, Dawn held leadership positions as CEO of Denali Group and before that as a partner in a CPA firm. Dawn is actively involved on a number of boards promoting civic, health and children's issues in the Jacksonville, Florida area. Dawn is a licensed CPA and has a BA from the University of Michigan and an MS in taxation from Golden Gate University. Dawn brings to SIG a culture of brainstorming and internal innovation.